Future of Retail
What influencing factors are shaping the future of retail? What role will physical stores play in a future dominated by e-commerce? How will retailers effectively deliver goods and services across all channels? What is the future of the brand?
Retail is a highly dynamic sector that exists at a complex nexus between property, design, information and communications technology (ICT), logistics, fashion and popular culture. The outlook for the retail sector is extremely challenging, with many retailers facing market saturation and increased commoditisation. Most retailers are also wrestling with new multi-channel strategies to drive sales, while under pressure to consider the environmental and social impacts of their operations.
Arup’s Future of Retail report reveals important trends shaping retail’s future and looks at some of the likely impacts of these on retail environments. It looks at how consumer expectations and behaviours are changing and assesses the technologies that are impacting the retail experience, both in-store and on-line.
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